(This post was originally posted by Clinkers (David) on the Coronation Street Blog October 2012, reposted to this blog with permission.)
By crikey, the folk of Weatherfield will (possibly) be raising a glass of something alcoholic/bucolic and wishing their Yorkshire neighbours "Happy 40th birthday" next week. Yes, Emmerdale has notched up four decades on the box, although it bears little resemblance to the dour, unbelievably slow Emmerdale Farm that creaked into view in 1972. For over twenty years, each episode contained the same three scenes. Annie Sugden would wander from the aga to answer the phone. Amos Brierly would spend fifteen minutes lighting is pipe. Matt Skilbeck would hovver by some sheep dip. Roll end credits. Then in 1993 they dropped a plane on Eric Pollard's wife and things changed forever.
Corrie always seems to have existed alongside Emmerdale as opposed to being in direct competition with it. However, the latter has drifted into the realms of unreality. A rural village filled with teetering Aunt Sallys, forever referring to each other as "slag" or "cow". Vengeful businessman with trophy wives, daft old women with tea cosies on their heads. It's all a bit mad but bravo for having lasted the course.
Emmerdale moprhed into EastEnders-on-Cowpat around a decade or so ago. Corrie, bless it, has never really taken on the whole characteristics of any of its competitors. Bits have been tweaked here and there. Some have worked and some have not. By staying relatively true to itself, Corrie has seen off most of the competition.
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